Content Management System

What is content management system for a website?

Content management system refers to the right collaboration of the overall digital content in terms of its creation, editing and publishing along with managing the back-end and front-end support throughout the entire process. At DigitUp, we understand how important content is when it comes to pitching the digital space. Our professional is way experienced in handling the content by creating suitable content, editing them, handling them, and publishing it across the various platforms for a well strategized content management system. Manging data at the backend by storing all kinds of content and presenting it in the rightly presentable manner, we help setup the best templates for content display for all our clients of Lipton Tea & Infusions.

How content is managed in Lipton Tea & Infusions and brand websites?

DigitUp works in close collaboration with two prime content apps- content management application (CMA) and a content delivery application (CDA). Under this, CMA supports the graphical user interface for enabling the facility for designing, creating, modifying and deletion of the unwanted content from your website, without even having any HTML knowledge.  On the other side, our CDA component helps support the back-end services for comprehensive support management and on-time delivery of any content created by the user in the CMA.

Managing content in Lipton Tea & Infusions and brand websites follows a set of steps as detailed below-

• Content creation: Herein, we focus at giving equal opportunity to our userstocreate and format content as per their choice.

• Content storage: Storing the apt content under a single database or cloud is the next most important thing to focus on. 

• Content Management: Under this, our expert team takes care of managing the entire content workflow, by assigning required permissions for the overall content management as per their roles at different levels - authors, editors, and admins

• Content Publishing: This is the most important step as only selective content that can turn tables on the digital front should be published. Here our experts filter out the insignificant content and publish the ones with greater result-oriented features. 

Roles and responsibilities that DigitUp considers for CMS

• Defining the users’ role and role specific content management system

• Working on the overall digital asset management

• Managing the entire content stored in the cloud

• Working on required content collaboration

• Build websites for content publishing or publishing it on the existing websites

Benefits of CMS at DigitUp

• Helps in supporting the inner- and cross-teams based collaboration

• Helps in creating an easy and accessible form of content updating

• Helps pacify content visibility

• Improves content productivity

• Reduces the overall costs

• Supports content consistency management 

• Scales up business growth with overall improved reach in terms of digital content